Company Overview
Passfaces is a strong authentication technology company
specializing in graphical passwords led by an exceptional
management team.
The Company was founded in 2000 to commercialize an
innovative, patented strong authentication technology that
leverages the brain’s innate cognitive ability to recognize
human faces. Our Passfaces™ products offer business,
financial services, government and OEM customers a cost
effective, fully scalable and highly reliable strong
authentication solution that supports business risk
management objectives and is both liked and trusted by
users.
Our Mission
Our
mission is to establish
Passfaces as the graphic password standard and universal
replacement for traditional passwords.
Passfaces Technology
Passfaces
is a unique strong authentication technology that works
with existing security systems to supplement or replace
the use of passwords for system access. Passfaces uses
human faces rather than alphanumeric entries to validate
a user’s identity. This patented technology is only
available from Passfaces.
It is based on the mind’s
capacity to recognize faces, an ability that has evolved in
all of us over millions of years. Passfaces creates a more
secure online environment at costs significantly less than
alternative technologies. It’s easy to implement and easy to
use, making it attractive to end users.
It’s true, we never forget a
face. We might not be able to associate a name with a face,
but the brain can recognize a face for months, or even years
after the first encounter. It’s that scientific fact that
serves as the basis for Passfaces technology. Users are
given a random set of faces (typically 3 to 7) to serve as
their secret authentication code. They are then taken
through a “familiarization process” that imprints the faces
in their mind. To authenticate themselves, users have to
pick out their assigned faces, one at a time, from
successive groups of nine faces.
Unlike other strong
authentication technologies, Passfaces validates the actual
user and not items like tokens or smart cards. Since
Passfaces are stored in your mind instead of a computer or
piece of hardware, remote users can log onto a secure site
from any location. There is no software required on the end
user’s system. There’s nothing to lose or break. Unlike
passwords that are too often forgotten, written down,
easily guessed, or even shared, Passfaces are easily recognized, difficult
to describe, share, and are all but impossible to guess. According
to cognitive psychologists, recognition is a much stronger
form of memory than either recall or cued recall. This
distinction is core to the Passfaces technology.
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